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JACOB NEUENSWANDER is a senior writer at Preacher in Austin, TX.
He wants to help brands do scary, cool, and scary-cool things.

A BOTTOMLESS TUB? SOUNDS PRETTY LEGENDARY.
Seemingly endless and surprisingly easy to spread, Country Crock helps you make more, bake more, and do it all impossibly fast. So much so, don't be surprised if the neighbors start spreading rumors (especially those nosy kids).
Suburban lore? Kids on bikes? Somebody call Steven Spielberg. Or at least channel his energy—think Stranger Things, The Goonies, The Sandlot, etc—to convey how a mom’s mastery in the kitchen can appear quite spooky (and undeniably alluring) to a gang of neighborhood children.
Recognition: Adage, Creativity Top 5, LBB Online









Agency Preacher
ACDs Tyler Booker (CW), Mel Lin (AD)
Senior AD Kymberli Fraser
Designer Wendy Ampuero
Director Clay Weiner
Senior CW Jacob Neuenswander
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